BSR Conference 2016

Be Bold

November 1-3 • New York


Breakout Session

Is Traceability the Supply Chain’s Holy Grail?

November 1, 2016, 11:00 am-12:00 pm

Traceability is a concept fraught with contradictions: Everyone wants it, and yet their belief that it’s impossible to attain keeps them from solving the puzzle. This session will demonstrate that traceability is actually possible, as we share examples of success stories by large companies, niche players, and entire industries. You will leave this session emboldened to pursue that Holy Grail: the ability to track your product from raw material to finished goods.

Scheduled Speakers for this Session

Nestor Zwyhun
Nestor Zwyhun
Executive Vice President, Technology

GT Nexus

Sheila Bonini
Sheila Bonini

The Sustainability Consortium

Wendy Savage
Wendy Savage
Senior Manager, Social Responsibility and Traceability


Farid Baddache
Farid Baddache
Managing Director, Europe, the Middle East, and Africa



Featured Sponsor

GreenBiz Group

Thank You to All Our Sponsors

Convening Media

The Wall Street Journal


ABInBev logo

Target logo


Microsoft logo

Intel logo


Qualcomm logo

Thomson Reuters logo


The Walt Disney logo

General Mills logo

Carbon Offset

BEF logo


Shell logo


Charities Aid Foundation logo EQT logo Merck logo Newmont logo Shell logo

Marketing and Media

3BL logo Globescan logo GreenBiz Group logo Weber Shandwick logo