It’s challenging to change organizational culture to embrace clean energy and other climate solutions. The task often falls on CSR managers or ambitious “intrapreneurs” who must persuade a wide variety of stakeholders that climate-focused initiatives are in their best interest. Effective communication of both material risks and opportunities is key. In this interactive workshop, the Climate Reality Project and the World Wildlife Fund will help participants develop a strong messaging strategy to overcome barriers such as capital constraints, management attention, and lack of in-house expertise. Join this session to gain the skills and support to lead your company and peers to a brighter tomorrow.